A Guide for Assessing Agricultural Ventures

Launching a new and viable agribusiness venture requires considerable research and meticulous planning to improve the odds of success. This publication and guide targets three potential consumers – investors into an agricultural venture, aspiring or beginning farmers who want to start an agricultural venture, and existing agricultural entrepreneurs looking for agricultural investment opportunities to expand into. Although not exhaustive, the information, ideas and analytical approach presented in this publication can help an aspiring or seasoned producer make the right decision for a given situation. Aspiring agricultural investors must heed that many investment opportunities are offered by both legitimate and by not so legitimate sales representatives. A legitimate investment can offer excellent returns, while a deal with a con artist is guaranteed to fail or result in serious financial loss. It is hoped that individuals seeking or pursuing new agricultural investment opportunities or transitioning to new agricultural ventures will carefully consider their options and look to other sources of valuable information for guidance.

The Guide for Assessing Agricultural Ventures is designed for entrepreneurs, value-added agricultural producers, and small business owners who are interested in starting a small agricultural business or desire to make changes to their business to make it more profitable. This publication will help the reader work through the challenges and opportunities associated with new business development.

Authors: Karen W. Craig, Kevin H. Crenshaw, JaMarkus Crowell, Kathryn B. Friday, Marcus L. Garner, William H. Hardin, Alice Paris, Mike Reeves, Nii Tackie, and Duncan M. Chembezi

Publisher: Alabama Cooperative Extension System

Year: 2013

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